Curator & Audience Development Strategist 
I help museums expand their audiences, clarify their identity, and develop exhibitions that engage both new and existing visitors. By combining exhibition production, strategy, and audience insight, I shape cultural experiences that are grounded in how people actually encounter culture.
Let’s collaborate
My Role
I work at the intersection of ideas and implementation within the cultural sector, leading projects from concept to completion. I combine strategic thinking with hands-on execution to create results that strengthen institutions’ capacity to develop audiences, exhibitions, and long-term structures.
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Experience & Education
Experience, education, and professional roles that shape my work within the museum and cultural sector.
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Results
I have increased visitor numbers at Gällivare Kulturmuseum by 27%, produced over 50 exhibitions, and developed working methods that strengthen organisations’ long-term ability to reach audiences and create cultural relevance.
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Approach
My work is grounded in audience insight, structured planning, and long-term development. I translate strategy into practice through collaboration, clear goals, and well-defined processes.
How I work
Let’s collaborate
I’m available for roles and collaborations within museums and cultural institutions. If you are looking to develop exhibitions, engage new audiences, or strengthen your organisation, feel free to get in touch.
+46 730 256 831
bjorn.adam@mail.com
Let’s start a conversation